Black Hat SEO, also known as spamdexing, is a technique used to get higher search ranking by using unethical means. These tricks include keyword stuffing, hidden text, cloaking, link farming and many more. It is totally disapproved by search engines as it helps in improving ranking for a short period of time, resulting in a loss of website rankings as well as the website worth in the long run. Black hat SEO may lead to a website being banned on the Search Engines as it uses shady techniques to trick the search engines to rank websites high in the search results.

Black Hat SEO techniques can be avoided by keeping your site away from keyword stuffing, invisible text, doorway pages (fake pages), spam and cloaking. Ethical SEO, also known as White Hat SEO, should be used for the promotion of a website to avoid any search engine penalties.

2 Responses to “Black Hat SEO”

1. » Keyword Stuffing Says:
   July 14th, 2008 at 4:51 am

   […] Black Hat SEO   […]

2. » SEO Tip # 23 - Avoid hidden text on your web pages Says:
   August 17th, 2008 at 2:36 pm

   […] density of a website without affecting its visual appearance. Hidden Text is recognized as a black hat seo technique, also known as a spam tactic by nearly all major search engines because it presents your site as […]

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