Search Engines and Search Engine Robots give importance to keywords and key phrases used in the body content of a website. Using themed keywords in the Title Tag, Meta Tags, Heading Tags and body content tells the search engines what your website is about.

Several HTML Tags are also available which can be used to highlight keywords within the body content of a web page. These tags are the following:

Bold Tag - Represented by <b></b> and <strong></strong>
Italics Tag - Represented by <i></i> and <em></em>
Underline Tag - Represented by <ul></ul>

This article for HTML Tags will help you in understanding the importance of using HTML Tags in your body content to highlight your keywords.

2 Responses to “SEO Tip # 2 - Highlight your Keywords”

1. linkingclever.info » Blog Archive » SEO Tip # 2 - Highlight your Keywords Says:
   July 17th, 2008 at 5:59 am

   […] View post:SEO Tip # 2 - Highlight your Keywords […]

2. » Tips for Writing High-Value Website Content Says:
   July 29th, 2008 at 11:19 am

   […] Highlight Text […]

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